ANNOUNCEMENT: Physical Company - 30 Years of Evolution

Physical Company announces new brand evolution as part of the company’s 30 year anniversary celebrations


Innovation and evolution sit at the heart of our product offer and we are very pleased to introduce a new look that complements some exciting product enhancements and new product ranges.  


Physical Company supplies a wide range of commercial fitness solutions of exceptional quality, value and durability. The updated brand reflects these qualities, looking powerful on functional and combat products, stylish on studio and mind-body products.

Bumper Plates

The fitness industry is one of the most dynamic and fastest growing industries in the world. With more diversity than ever on offer, these are exciting times and we continue to play a key role in the influence of programming, gym design and fitness equipment provision to keep consumers motivated and engaged with physical activity. In-line with this, we have introduced a new brand look and feel that reflects the needs of our operator partners, enhancing the visual impact of training spaces.


We will be launching the brand refresh, along with new products and flooring innovations at Elevate, London Excel May 8-9.  Our 2019 catalogue is also now available. Either collect a copy from us on stand L20 at Elevate, contact us or download the digital version via our website


For more information or to talk through any re-brand pre-orders / change over timings please email or give us a call on 01494 769222.