Lets Get Re-Started
As countries around the world gear up to relax their lockdown rules, there
remains a question mark over gyms and studios, which in many markets will be one of the last sectors to be given the green light.
Yet even in these more cautious markets, positive pressure is being applied on decision-makers to bring gym opening forwards; a dual-pronged approach by organisations such as ukactive and EuropeActive is highlighting the proven benefits of being active for our immunity and virus resilience, and laying out strict guidelines for gym re-opening to assuage safety concerns.
Readers are no doubt familiar with the recommendations; the full documents can be accessed via the links above for those who are yet to download a copy. But the top line is this: from stringent cleaning protocols, to social distancing, to the need for masks and other protective
measures, gyms when they re-open will be very different places from how they used to be.
So, how will you prepare your fitness areas to ensure, at a minimum, they meet the safety guidelines? How will you then go the extra mile to reassure your members that you’ve put them first, ensuring they feel safe enough that the benefits of exercise – more compelling now than ever – outweigh any residual concerns they may have?
This document is designed to offer a few helpful suggestions and hands-on tips, embracing the areas in which Physical Company is uniquely positioned to be your go-to partner – your First for Fitness Solutions – as you prepare to re-open.