freeFORM Board hits the continent

Posted on: 31/10/2012 In Category freeFORM Exercise Board freeFORM Board hits the continent

With deals already in progress with equipment suppliers for the Germany, France, Greece and Scandinavia regions expect to see the board roll into studios across Europe very soon.

‘Physical Company have been doing a great job getting freeFORM boards and classes into clubs across the UK so we are delighted to have them distribute the board in the rest of Europe,’ says Tony Susnjara, inventor of the freeFORM board and owner of fluidFORM Innovations.

The freeFORM board is an omni-directional rolling platform that engages the user’s bodyweight in functional workouts that strengthen the core while improving muscle control and proprioception, offering many functional benefits and continuous movement combinations that have never before been possible. freeFORM Group X classes cover cardio, strength, endurance, balance and flexibility and 20 stacked freeFORM Boards have a smaller footprint than half an indoor cycle. Instructor training is available via Physical Company’s EX:CEL Live courses and will be offered via the new EX:CEL Group Training online platform.

‘The freeFORM board is a fantastic product with many training applications, extremely well suited to the Group X and small group PT environments,’ says John Halls, Sales and Marketing Director at Physical Company. ‘We have seen immediate interest from our European suppliers and we are very proud to offer the product and programming in the UK and now the rest of Europe.’

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